Art Business (BA) Program Overview

The art business program develops your technique in the studio and business skillset for curating, marketing, and selling art. As an art business major, you’ll build a capacity for the critical evaluation of global artworks. The program also builds your entrepreneurial skills with coursework in accounting, small business management, and internet marketing. Graduates may work as art managers and promoters, museum and gallery associates, and marketing professionals.

Discover Your Artistic Self

The heart of all art studies at Bluefield University is the Donald and Maria Cox Visual Arts Building, a historic brick building. Renovated to inspire creativity from every angle, the light-washed art studios and classrooms offer spaces designed to build a rich and personal body of work. When you’re ready to shadow administration or management professionals in the workplace, the art and business faculty can help you structure an internship. The culmination of this degree is a business capstone course, requiring you to craft a hands-on business project often combined with your internship.

If you have a passion for art and business, take the next step and schedule a visit with our faculty.

The Academic Catalog is the student guide to all policies and procedures for Bluefield University.

On-Campus: August 17, 2022




Courses & Requirements:

General Education & Degree Requirements

Bachelor's Degree (BA)
General Education (52 Credits)

General Education requirements may be fulfilled in more specific courses for certain majors. Students seeking a BA degree must complete 6 credit hours of intermediate language studies.

  • Bluefield Core (9 Credits)
  • Composition (6 Credits)
  • Christian Studies (3*- 6** Credits)
  • Fine Arts (3 Credits)
  • History (6 Credits)
  • Literature (3 Credits)
  • Macroeconomics (3 Credits)
  • Math (3*- 6** Credits)
  • Science (4 Credits)
  • Social Science (3 Credits)
  • Speech (3 Credits)


* On-Campus   ** Online

Major Requirements (48 Credits)

  • Art Core (27 Credits)
    • Drawing Fundamentals OR Design Problems
    • Art Appreciation
    • Studies in Modern Art
    • Contemporary Art History & Criticism
    • Intro to Graphic Design (Photoshop & Illustrator)
    • Portfolio Presentation
    • Painting I OR Ceramics Hand-building
    • Painting II OR Ceramics on the Wheel


  • Business Core (21 Credits)
    • Personal Finance
    • Principles of Accounting I
    • Entrepreneurial Finance & Business Planning
    • Small Business Management
    • Marketing Management
    • Entrepreneurial Implementation
    • (Choose 1)
      • Business Communications
      • New Ventures for the Entrepreneur
      • Leadership & Change Management
Electives (20 Credits)
Total Credits: 120

Career opportunities available to graduates of this program include:

Community Arts Worker
Exhibition Designer
Commercial Art Gallery Manager
Art Agent/Business Manager
Advertising Designer

Do I only apply once?

  • No. Students must apply each academic year for the fall semester and submit the necessary documents.

Do I have to take the classes specified in the Associate's Degree tracks as they are listed on the information sheet?

  • No. Students may take any of the courses that are offered in a given term.

Where do I find the textbook listing, and where do I purchase the books?

  • Log in to myBU, and under the "Student" tab, you will find a list of the textbooks required (if any) for each course. Students are responsible for purchasing their own textbooks.

How long is a semester?

  • Our semesters are divided into two 8-week terms.

Is there an orientation?

  • Yes. Students can attend an orientation session that explains how to access courses, how to register for classes, and answers other questions.

Where can I find a course description?

Does the student need to take the SAT or ACT in order to take Dual Enrollment classes?

  • No. If a student decides to study at BU full time, BU is currently test-optional for the 2021-2022 admissions cycle.

Are the classes live? Do students need to log in and participate at certain times?

  • Classes are offered online, so a student can log-on and study at their convenience and their own pace. Students have assignments due each week; you can complete your assignments at any point in time before the deadline.

Does an Early College student need to come to campus for anything?

  • No. However, we would love to have you visit our campus if you are interested in continuing with traditional on-campus study. Students who complete their associate's degree have the option to walk at our commencement ceremony.

Are Early College students able to receive Financial Aid?

  • No. However, Early College courses are very affordable compared to other options. The cost for an online Dual Enrollment course is $100 per credit hour.

How do transferring credits work?

  • Each College or University completes a transcript review in order to decide which courses transfer. Sticking to general education classes generally makes transferring credits simple. All Early College courses at Bluefield University are general education classes that should transfer to another accredited institution.

Is an Early College student considered, and treated, as a transfer student when they become a full-time college student if they have earned enough credits to be a Junior?

  • No. Since they have not graduated from high school, they are considered a first-time college student regardless of how many credits transfer. However, by transferring credits when they enroll as a full-time student, they will have to take fewer classes to receive their bachelor's degree, which shortens the length of time to earn the degree.

Can I speak to someone if I have more questions?

  • Yes. Please contact the Office of Admissions by email or you can call them at 276.326.4231