Overview

Knowing how to launch and run a successful business requires a skill-set of proven business strategies in staffing, business planning, e-business and Internet marketing, budgeting, finance, and franchising. This major emphasizes techniques for effective communications and will give students a roadmap to launch, implement new products and services, and manage the operation all within an ethical environment and in today’s e-business context. More so than ever, today’s business environment is demanding leaders who have an entrepreneurial spirit and e-business skills. 
 

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You will learn

1. Practical business and organizational start-up skills.

2. About using e-businesses technology to deal with risks and to acquire profits.

3. Low cost financial forecasting models, application techniques for capital and operational budgeting, and how to use financial statements.

4. How leadership, integrity and ethical behavior create a “value added” dimension to an organization as issues and challenges are addressed.

5. To use small business management techniques, key business indicators, and how to preparing a high impact business plan.